Suzie is our Chief-Firestarter and one of the co-founders of The Primal Pantry. She is extremely passionate about real food, loves speaking to our consumers and developing new recipes.

Coconut & Macadamia


Dom is our other co-founder and commercial director. He does it all from supporting our sales team to looking for exciting new opportunities across the globe.

Mixed Berry Protein


Becky is a keen cyclist and heads up all our operations, making sure we produce enough Primal Bars to fulfill all the orders and ensuring all our customers and consumers are happy at all times.

Private: Apple & Pecan


Cindy is a keen belly dancer and works to ensure that Primal bars end up in your belly by purchasing them from your favourite stockist. Cindy ensures you can find the bars in Tesco, Sainsbury's, Co-op, Asda and Morrison's.

Cocoa Brownie Protein


Jade is our Marketing Communications Warrior (and proud owner of Penelope the Pug!) She spends her time planning exciting brand collaborations, designing our artwork, scrolling through instagram and organising our events!

Private: Brazil Nut & Cherry


Ian is our Financial Controller so he spends his days delving into spreadsheets, but even he likes to run away from the numbers occasionally and take part in ultra-marathons. He also supports Spurs, but we try not to hold that against him.

Almond & Cashew


Fee is our head of sales. At home, she pretends to enjoy exercise but really prefers watching gogglebox and drinking the odd glass of Sauvignon while putting the world to rights with her mates!

Private: Apple & Pecan

Ted, Lulu, Rio & Penelope

The primal dogs! Always on guard, the Primal dogs welcome all our visitors and keep the team entertained with their doggy antics.

Private: Apple & Pecan